The scientific findings of volunteering and positive psychology show that:
Why then don't more people volunteer? To the ill informed volunteering is seen as dowdy. It has an image problem. Volunteer groups (with the exception of a few) have done a very poor job of making themselves look sexy - and it is. There is research to back up the claim that people who volunteer are more attractive to the opposite sex than is say having a cool car, or talking about your bulging pay pack. Basically, if you want to be happier, be in a relationship, have better self-esteem.... and so on - volunteer.
The other reason people don't volunteer so much is that it is a hassle. Who do I call? Where do I go? How can I find a place close to where I live? How can I find something I'm interested in to volunteer? To not make to fine a point about it - most of these barriers are addressed through SEEK Volunteer, a centralised database of all the volunteer jobs available in Australia (and a lovely client of Naked's).
So what needs to happen for more people to volunteer?
Adam Ferrier is a Consumer Psychologist and Managing Partner of Naked Communications. He has degrees in Clinical Psychology and Commerce. Adam worked in Forensic Psychology, brand consultancy (Added Value), and advertising (Saatchi & Saatchi) before founding Naked Australia. Naked is working with some of the world's most progressive brands and ambitious marketers. Naked was Adnews Agency of the Year in 2007. Adam is registered with the NSW Psychologists Board, and a member of the Australian Psychological Society. You can find him online at consumerpsychologist.blogspot.com.
I turned the recreation room at my parent's house into a loading station for my club's Better World Books Book Drive, haha! And when I say "This one time..." I actually mean today, LOL!
Play, shine and soak up the sun with new gifts picked fresh for summer.
Shop UNICEF for bright gift ideas, activities for summer travel, and totes that take you from the pool to the mall in style.
Every card, every gift saves a life.
While this may not go towards our Six Cents Initiative it is still an awesome way to support UNICEF when you are away from your clubs in the summer. So Shop, Support, and Soak up the Sun CKI!
Live to Serve -- Love to Serve,
--Kristen
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